Jul 2007: Retail Ready Heineken Packaging
Armadillo produced a range of packaging concepts to launch the new Heineken ID keg-can in a 3-way pitch.
Launching with a new 15 can pack size, the brief was to fulfil all retail ready packaging guidelines including packaging, storage, distribution and shelf efficiency, whilst being brand visible and consumer friendly.
Creative considerations included, visibility of the keg-can to highlight its unique shape, handles for carrying, opening devices, brand visibility and stackability both on palette and on shelf.
The end result is a creatively impactful pack which is both innovative and functional, giving benefits to both trade and consumers, helping them to enjoy the Heineken experience. Marketing Manager Amy Tay was overjoyed with the results and called Armadillo 'Design geniuses'.
Dec 2006: Sharper designs in-store for Wilkinson Sword
Wilkinson Sword tasked Armadillo with re-vitalising the packaging for their garden hand tools range.
Mar 2007: A brand new start for Ujuice
In June 2006, Outspan fresh were bought from their parent company Capespan. Having worked with Outspan fresh for over 5 years, producing a range of literature and POS material, Armadillo were pleased to be asked to look at renaming and rebranding the company.
Aug 2007: Hot off the press
Following the success of many new product launches across the Groupe SEB portfolio, Tefal asked Armadillo to help launch their next high profile product, Quick Cup.
Oct 2007: A new approach for hotels.com
For their first foray into Direct Mail, Hotels.com partnered with Armadillo Direct, to test driving bookings to New York over the holiday season.
Nov 2007: Putting the sparkle into Christmas for H. Samuel
Impressed by previous trial creative work, H. Samuel drafted in Armadillo to design their Christmas POS without pitching.
Nov 2007: Blockbuster Christmas Retail Campaign
Armadillo's latest direct mail campaign for Blockbuster has caused a stir in the entertainment retail landscape this season.
Dec 2007: Armadillo can now truly do it all in house
Armadillo has launched is own Ebase marketing service which allow clients to have their complete Emarketing needs fulfilled in one place, working with one account team to ensure a simple, clear and efficient service.